The Power of Purpose
The Power of Purpose
By:John O'Brien,Andrew Cave
Published on 2017-08-03 by Pearson UK



In a world where volatility is the new norm and change is a constant, the individuals and organisations that are flourishing are those with a clear sense of purpose based on authentic ethical values. Purpose is the secret ingredient - with purpose you have the key to exceptional performance, greater wellbeing and clarity in a VUCA world. But how do you find such purpose and ensure it propels your business forward? The Power of Purpose shares a simple 6-step framework you too can identify, clarify and shape your business purpose. You’ll gain a competitive advantage and boost your bottom line, but the benefits are not just commercial – you’ll also inspire a new generation of employees, foster innovation, simplify decisions and build customer and brand loyalty. Based on qualitative interviews with well-established and emerging leaders on how they bring ethical purpose in business to life, as well as sharing the results from a questionnaire with purpose-led businesses you’ll find a step-by-step approach for applying purpose to simplify complexity, harness a purpose-powered workforce and create customer loyalty. How can purpose provide clarity? How can it accelerate success? How can it build a long term sustainable business? The Power of Purpose is your secret ingredient.
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Book ID of The Power of Purpose's Books is KXYrDwAAQBAJ, Book which was written byJohn O'Brien,Andrew Cavehave ETAG "wOa/fAPKkqA"
Book which was published by Pearson UK since 2017-08-03 have ISBNs, ISBN 13 Code is 9781292200606 and ISBN 10 Code is 129220060X
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